Sephora continues to expand throughout New Jersey


I was looking forward to Sephora opening at my Kohl’s in Ocean Township. Although there are already 26 Kohl’s Sephora stores, mine hasn’t arrived yet! I can not wait.

I have such a love/hate relationship when it comes to buying makeup. Although I still spend way too much time inside Sephora, getting there is pretty boring.

I usually have to drive at least 20 minutes to get to a mall if I need a product sold by Sephora, because I prefer to test it in store rather than order it online.

Luckily for us New Jersey dwellers, the mini Sephora’s inside Kohl’s are our happy medium.

Sephora at Kohl (Kristen Accardi)

Sephora at Kohl (Kristen Accardi)

Recently, Sephora mini-stores have been popping up in many Kohl’s stores and will eventually reach every Kohl’s in New Jersey and nationwide.

This partnership started rolling out about a year ago and gave more people the opportunity to buy high-end and popular makeup products.

New Jersey was one of the first states to see Sephora appear inside Kohl’s. Approximately 2,500 square feet of space is taken up by Kohl’s mini Sephoras and has replaced all other forms of makeup sales in the store.

Getty Images for Selfless by Hyr

Getty Images for Selfless by Hyr

The best part is that all in-stock products can be viewed online, so you can see if something is in-stock or not and grab it without the hustle and bustle of a mall at any time.

While many of us are lucky enough to know about the Sephora experience, this expansion has given many communities who didn’t have access to Sephora the chance to check it out.

In doing so, it expanded Sephora’s customer base and created more relationships with the brand and consumers in smaller areas.

Now all I need is one near me!

The views expressed in the above post are those of New Jersey 101.5 talk show host Judi Franco only.

You can now listen to Dennis & Judi — On demand! Listen to New Jersey’s favorite Best Friends anytime, anywhere, and any day of the week. Download the Dennis & Judi show wherever you get podcasts, on our free app, or listen now.

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